Posts tagged Etherum
“I try to fight the brain”

Our 21st century society is drowning in images; a dizzying waterfall of visual data giving new meaning to the term ‘rapid eye movement’. What exactly compels our eyes to alight, to dwell, to focus? Branding agencies, UI designers and visual artists around the world seek the magic formula to answer that question and pause our continuous scrolling, competing over microseconds of attention, let alone minutes.

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